Keith Shore brings art + beer together
Filed Under: artists On: August 19, 2010 posted by: youngna
There's nothing like summer sun, lots of barbecues and hot days on the beach to make one want to kick back with a beer, but we have to admit: we're sick and tired of terrible beer labels with metallic foil that peels off the very instant they get wet.

Fortunately, artist Keith Shore has teamed up with Scotland-based BrewDog + Danish brewery Mikkeller on the labels for their brand new beer collaboration, "I Hardcore You." The beer's name comes from a blend of two of the two breweries' concoctions: BrewDog's Hardcore IPA and Mikkeller's I Beat You. The beers were blended, the brewers added more hops, and came up with a wicked new beverage you see here.
Shore took his identifiable illustration style to the sea green labels, portraying man, woman and beer, all mutually in love. It makes us think beer and art should get together more often.

Browse Keith's other recent projects, including the cover illustration for Citrus County, a McSweeney's publication, an illustration for Dwell and a series of skateboards.

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