New York Post - Page Six Magazine
Sunday October 7, 2007, Page 59
Culture - Totally Legal Substance

Easy Access Art

Gallerist Jen Bekman's new project offers prints for only $20.
Consider it a gateway to springing for those Rothkos.

This belief in art for everyone has led Bekman to create 20x200, a Web site and online art gallery that launched last month as a digital extension of her Spring St. space. Through the site, the New York native sells limited editions of striking photographs and works on paper by emerging artists such as Kelly Shimoda and Youngna Park, and starting a $20 each, they go fast. The entire edition of 200 prints tends to sell out within a week, lending the work a fast-changing, addictive quality - many buyers grab two or three pieces at once. Bekman, a self-proclaimed "cultural populist," wouldn't have it any other way.

"I like to think of this as a gateway drug to collecting," she says. "buying art and actually holding it in your hands is one of life's great pleasures. But so many people are afraid to go for it. Now they can do it once a week." - Rachel Syme, Oct. 7, 2007